Action Posters which are specific to my films genre
A vital part when marketing a film is the importance of a good poster. A poster is made as a way to hook the audience in and to connect them into the film.
Before designing my own poster for my action film, I looked at other action film posters. The first one i looked at was the poster for the film 'Captain America'. I noticed that the colours used where very dark and dull which suggests to the audience danger and fear. However the shield is a lighter, brighter colour of red suggesting there is hope for the hero to save the day. Also the tagline 'Avenge' in the middle of the man's chest suggests that a hero will arises and defeat the evil characters. The tagline is short/straight to the point.
Other action film posters I have looked at all seem to follow similar conventions. All seem to have the hero in the middle of the poster, they do this to show the audience that the hero is in power and will do anything to defeat the antagonist. All seem to follow similar tagline as well, they all have short and straight to the point in order to hook the audience in and make them want to watch the film.
Below is a print screen from the website Pinterest, which is showing a variety of action movie posters which are specific to the genre I have chosen for my short film. These posters have helped me in the design of my own poster which will advertised on streets, bus stops etc.
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